Bob Hollanders

Head of US & EMEA at Appier

Bob Hollanders is the Head of US & EMEA at Appier. In this capacity, he spearheads the overarching business and strategic initiatives for the US and EMEA markets. His leadership contributes to the global team's mission of offering AI-powered digital marketing solutions to prominent mobile apps and brands worldwide. Before joining Appier, Bob held the position of Senior Director at Spotify. Before that, he played a pivotal role as the Head of Demand at Chartboost, where he played a crucial role in initiating and cultivating their programmatic business in the US and EMEA. Bob's professional journey began at IPG Mediabrands, where he earned the distinguished title of Media Talent of the Year. Fueled by his passion for gaming, he subsequently ventured into roles within multiple (mobile) gaming companies. He maintains a keen interest in conversing with gaming developers even in his current position. Beyond his gaming pursuits, Bob finds joy in quality moments spent with his wife and two young sons. He currently resides in Amsterdam, the Netherlands.