Kieran Hughes, Author at MediaCat UK

Kieran Hughes

Strategist at SocialChain

Creative strategist specialising in visual identity and brand communication across all multichannel platforms. Creating unique, strategic approaches and dedicated creative answers to each client. Understanding their needs and embracing their goals.

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Ignoring baby boomers and Gen X is costing brands big

Create content that resonates with life stages to engage generations... 27.11.2024

Fenty Beauty, Patagonia and social responsibility

'The lines between performance and purpose are constantly under scrutiny'... 02.09.2024

Drip don’t dump shows to boost retention says study

Telco’s hold-out test shows TV ads affect search

Influencers and the less healthy foods ad ban

AI shopping agents prefer bot-written copy, study finds

Join us at MediaCat UK’s first (and free) London event

Drip don’t dump shows to boost retention says study

Telco’s hold-out test shows TV ads affect search

AI shopping agents prefer bot-written copy, study finds

MediaChat: Rachel Coffey, Initiative UK

Influencers and the less healthy foods ad ban

The algorithmic era: rise of the consumer agents

Search spend is falling. Where’s the cash going?

Geographic data and planning in the AI age

Kieran Hughes

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