MediaCat UK covers the media side of the marketing industry. Our aim is to chronicle, celebrate and enable innovation and creativity in media.
McCann London and Xbox unveil new Adaptive Joystick
The campaign shares the stories of three gamers ... 23.08.2024
WARC: Global ad spend to reach $1.07 trn
Marking its best performance in six years... 22.08.2024
TfL launches Abuse has Consequences campaign
It aims to combat verbal and physical violence against staff... 21.08.2024
Entries are open for the 37th Eurobest Awards
... introducing the new Creative B2B Eurobest Award... 16.08.2024
Over 20m UK homes have SVOD subscriptions
‘… for the first time since Barb began collecting data in 2014’... 15.08.2024
Dubit and The GenX Media announce partnership
They will bring immersive Roblox media services to MENA and APAC... 14.08.2024
Can big brands be challengers?
You’ve got to have that ‘challenger thinking’ in your brand’s DNA... 12.08.2024
SheSays and JCDecaux launch ‘Rework the Future’
The campaign seeks to create a more inclusive future of work... 12.08.2024
We Are Social launches UK sister agency
Matt Roberts has been appointed Managing Director of Hello... 08.08.2024
Liquid Death’s Andy Pearson on humour and entertainment
'Our number one goal is to be the best thing someone sees that day'... 08.08.2024
Cannes Lions owner to acquire Effie
Effie Worldwide will also be transformed into The Effie LIONS Foundation... 08.08.2024
Aldi pranks wine buffs in undercover stunt
'Justin Youraldi' offered samples of his latest collection... 07.08.2024
System1: Top 10 Olympics and Paralympics ads
The most successful commercials feature dynamic, emotional stories... 06.08.2024
WPP opens applications for Creative Tech Apprenticeship
The programme will equip 16 individuals with next-generation tech skills... 02.08.2024
WARC Media reveals global games market is worth $183.9bn
Despite this, in-game advertising remains low... 01.08.2024
AR activation challenges Paris Olympics hijab ban
Lara Active and Tactical put a 'Phryjab' on Marianne, the symbol of the French Republic... 31.07.2024
Jaffa Cakes campaign labelled ‘most effective OOH ad’
System1 reports it performs 44% better than the average... 31.07.2024
impact.com unveils customisable customer referral solution
It seeks to help brands transform 'loyal customers into motivated advocates'... 31.07.2024
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