Grace Gollasch, Author at MediaCat UK

Grace Gollasch

Former Content and Social Media Editor at MediaCat Magazine

Grace relocated from Australia to London in July 2023, joining the MediaCat Magazine team in September 2023. Before making the move, Grace spent a year and a half at Mediaweek, Australia’s largest media trade publication, where she was a journalist and social media manager.

ALL ARTICLES

How Kairos Group is ‘hungry to push boundaries’

We speak to Kairos Group's new MD, Laura Tannenbaum... 02.04.2024

Can satire save the planet?

How humour can sway beliefs ... 19.03.2024

MRS 2024: AI should be a ‘no brainer’

The conference explored the theme of Applied Transformation... 13.03.2024

Q&A: The biggest influencer shifts of the past year

McCann's Crystal Malachias on reactive content and niche communities... 05.03.2024

Will 2024 be the influencer election?

How politicians are acting like brands — and influencers... 29.02.2024

Australian media and ad industry gender pay gap

The industry disclosed a gap of up to 26% in favour of men... 28.02.2024

Bloomfest 2024: intersectionality and women’s work-life balance

The event coincides with the release of a new work-life balance study... 08.02.2024

VML: consumers want brands to ‘make the world better’

9,000 people were surveyed for the 10th edition of The Future 100 ... 26.01.2024

How AI influencers are carving space in the creator economy

Meet Aitana Lopez, a 25-year-old Scorpio with pink hair... 25.01.2024

UK ad spend hits new Q3 high

Advertising spend up 15.9% to £9.6bn ... 25.01.2024

Fortnite: Momentum and Alzheimer’s awareness

Fortnite character faces the same obstacles an Alzheimer patient does... 24.01.2024

Pablo: addressing advertising’s privilege problem

We speak to Pablo's joint MD's about their initiative... 18.01.2024

The evolution of trend reports

Cultural Strategist Amy Daroukakis shares insights from 150 reports... 11.01.2024

Q&A: How can brands best use UGC

Bazaarvoice Senior Vice President outlines the benefits... 02.01.2024

2023’s most unexpected brand partnerships

Barbie crocs, boozy pasta sauce, and Pokémon ... 28.12.2023

Wunderman Thompson: billboards to shelters

Innovation in the face of a Moroccan crisis... 21.12.2023

Pinterest Predicts: giving brands a future-gazing lens

Pinterest's Director of Marketing, EMEA on trends to shape 2024... 18.12.2023

Audi and SeenThis double CTR and cut CO2 in new campaign

Audi and SeenThis partnered together for the first time... 15.12.2023

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