MediaCat UK covers the media side of the marketing industry. Our aim is to chronicle, celebrate and enable innovation and creativity in media.
Elon Musk latest to jump on the NFT bandwagon
Are NFTs just a hype or could they become something more?... 16.03.2021
Unilever removes “normal” from packaging, ads
The company will change the packaging of more than 200 beauty and personal care products... 10.03.2021
Apple TV+ announces deal with Malala Yousafzai
The Nobel laureate’s production company will deliver original programming... 09.03.2021
Back to retro?
Dispo, an invite-only retro photo app, promises to be the new hype ... 03.03.2021
Looking after the brand next door
Consumers want to support their local business communities and are looking to brands to follow suit ... 01.03.2021
Under the influence
Concerns rise again that companies are using influencers to get around more stringent advertising re... 26.02.2021
Wanna be in our gang?
Will Clubhouse prove to be a network unlike any other, or another sponge for marketing content? ... 25.02.2021
Spotify launches Spotify Audience Network, a new marketplace
Spotify Audience Network will provide a new way to reach Spotify’s millions of users ... 24.02.2021
Disney+ reaches 95 million subscribers
The streaming platform announces ambitious targets, new content... 18.02.2021
Alexa – I need a pick me up…
As brands continue to struggle with the question of how exactly to use voice assistants to deepen th... 18.02.2021
Nielsen launches new tool to accelerate diversity transformation
Gracenote Inclusion Analytics provides new demographic insights across TV talent and audience... 17.02.2021
Flexibility and accountability now vital for the employer brand
Employees demand more flexible work structures, a proactive approach to career development and socia... 11.02.2021
Reddit’s big Super Bowl gamble
What does the social network stand to gain from spending on the big game?... 09.02.2021
Online retail becomes taxing
As physical retail suffers, the UK government is re-examining a potential tax on online sales... 08.02.2021
WARC releases Global Marketing Index
Following an almost full year of dramatic decline, the global marketing industry ended 2020 in growt... 29.01.2021
UK ad industry meets at RESET 2021
The first-ever joint industry conference by UK’s advertising trade associations focuses on economi... 28.01.2021
Universal and Lego launch VIDIYO
The partnership brings forth a new augmented reality music video maker ... 27.01.2021
An end to the sob story for Boohoo?
The online fashion store set to acquire the Debenhams name as competitor Asos eyes Arcadia brands... 25.01.2021
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