Commerce Archives - Page 20 of 24 - MediaCat

Getting ‘brutally honest’ with Gen Z

The future for virtual influencers in social commerce

Brand strategy: in the head or the heart?

Can we give events the consideration their impact deserves?

Advertising is dead: long live the partnership economy

Electric vehicles will be great. In 2028

Let’s kill the token attempts to be worthy and embrace entertainment

‘Proven methods’ you might consider binning off

Kill demographics and community-led targeting to create new truths

The power of positive human energy in the era of overwhelm

Stimulating change while preserving the core

Four crucial trends that will alter digital marketing in 2023

Stand up, stand out and be counted: calling bullsh*t on B2B marketing

It’s OK to be a ‘Marmite’ brand — as long as it’s authentic

What will 2023 bring for marketers?

MediaCat Magazine’s brand and marketing moments of 2022

Putting customers at the heart of your ad strategy

Charming the ass off the public: what today’s adfolk can learn from George Lois (1931-2022)