MediaCat Live February 2026: Influence

MediaCat Live returns to London on Wednesday 18 February to get to grips with that slippery little devil known as influence.

  • Our editor, James Swift, will be on stage to answer once and for all whether influencers are just celebrities by another name.
  • Head of Bailey’s at Diageo, Hazan Aydin Yesilova, discuss how her brand works with creators
  • Global Street Art’s Sam Berry will explain why reality is so influential in a virtual world
  • Jimmy Diamond, head of media strategy at Dentsu X, and Barry Christie, global creative lead at Meta, will offer a practical playbook for working with creators at scale.
  • Reporters India Stronach and Elliot Wright will explore what premium media looks like in 2026.

We’ll also put out some nibbles and drinks for you to enjoy as you mingle with like-minded folks who believe in using media in innovative and creative ways to help brands grow.

Entry is free but space is limited, so register now to secure your spot.

Date: 18 February

Time: 6:00pm – 8:30pm

Location: DentsuX, 10 Triton Street, London, NW1 3BF

Price: Free

Sponsored by

Venue & Co-Sponsor

×
MediaCat Magazine Logo
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.