MediaCat

‘The CMO needs to become multilingual’

Nazli Selin Ozkan, 23.06.2025

Cannes Lions 2025: Dove takes Glass, Axa triumphs in Titanium

Elliot Wright, 20.06.2025

An argument for the Long-Tail Lion

James Swift, 20.06.2025

Cannes Lions 2025: Day 4 Grand Prix winners announced

Elliot Wright, 19.06.2025
All Latest »

Cannes Lions 2025: Dove takes Glass, Axa triumphs in Titanium

Elliot Wright, 20.06.2025

Cannes Lions 2025: Day 4 Grand Prix winners announced

Elliot Wright, 19.06.2025

Cannes Lions 2025: Media, Social & Creator, Direct, and PR winners

Elliot Wright, 18.06.2025

The dull media tariff

Elliot Wright, 17.06.2025
All Insights »

An argument for the Long-Tail Lion

James Swift, 20.06.2025

Sacrifice for frequency

James Swift, 11.06.2025

Cuckoo in the nest: Apple and China’s lesson for holdcos

Nick Manning, 09.06.2025

How AI planned my summer vacation

Svilena Keane, 29.05.2025
All Perspectives »

Theme of the Month: Leaving a legacy

In the film The Banshees of Inisherin (2022) its two central characters were fundamentally at odds. One wanted to leave a legacy at all costs, the other just wanted to live life in the moment. But how important is one’s legacy?

Thanks to Riccardo Petruzzi of PriestmanGoode for this month's playlist
Spotify List
Experiences

It’s not about the ‘one’, it’s about the many

Suzana Lay 01.06.2023
Experiences

Creating a legacy isn’t about filling up your awards shelf

Imogen Kemp-Hunt 30.05.2023
Experiences

One lives life in the moment, the other only looks at achievements

Said Onyemauwa 30.05.2023
Social Impact

How Dove keeps going ‘real’

Andrea Buzzi 25.05.2023
Experiences

Cancel your pride campaign

Jamie June Hill 24.05.2023
Commerce

In Italy: Marketing is Espresso

MediaCat 24.05.2023
Experiences

Breaking the legacy of trans-generational trauma

Laylla AbuGharbieh 24.05.2023
Experiences

Passing the torch: inspiring through legacy 

Shashwith Uthappa 24.05.2023
Experiences

A ‘viewpoint’ on the future (from the past)

Emelina Nyqvist 24.05.2023
Stories

Four favourite books: Sam Collenette

Sam Collenette 23.05.2023
Social Impact

Embracing authenticity: Q&A with TikTok Creative Lab’s Stephanie Hulbert-Thomas

Andrea Buzzi 23.05.2023
Experiences

The legacy of living in the moment

Amber O'Neill 23.05.2023
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