Theme of the Month: Side quests: how much of life goes according to plan, and should it?

Life is what happens when you’re making other plans, but how much of what we do goes according to plan nowadays? And should it? For November we explore planning. Do we always need a plan? What gems can be found in life’s side quests?

Thanks to Chris Jefford of Truant London for this month's playlist

Spotify List

Transformation

Theme of the Month: Side quests: how much of life goes according to plan, and should it?

Q&A: Unite For Her’s Annalisa Roy on fighting violence against women

Not so much plan B, more the one you didn’t know about when you set out

Side quests give you superpowers

Side Quests — MediaCat Magazine’s November 2022 playlist

Do we still need to plan stuff?

DEI must be the beating heart of business, never a side quest

The detour becomes the path

Setbacks and side quests: every cloud has a silver lining

Everyone’s a creative now

Joyful narratives: celebrating the young trans person I never got to be

“I knew it all along” — really? How to avoid the hindsight bias

The difference between planning and strategy

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‘You don’t have to be huge to get the best inventory anymore’

Dentsu brings in-store eye-tracking data into planning tool

What makes a brand visible in AI search?

‘Most studios don’t know much about the effectiveness of their campaigns’

Dentsu brings in-store eye-tracking data into planning tool

What makes a brand visible in AI search?

‘Most studios don’t know much about the effectiveness of their campaigns’

A good (media agency) death

How AI planned my summer vacation

Media Inc: new rules of the deal

Beyond empowerment: the nuances of women’s representation in media

Why TV advertising is not a risky business

Theme of the Month: Side quests: how much of life goes according to plan, and should it?

Q&A: Unite For Her’s Annalisa Roy on fighting violence against women

Not so much plan B, more the one you didn’t know about when you set out

Side quests give you superpowers

Side Quests — MediaCat Magazine’s November 2022 playlist

Do we still need to plan stuff?

DEI must be the beating heart of business, never a side quest

The detour becomes the path

Setbacks and side quests: every cloud has a silver lining

Everyone’s a creative now

Joyful narratives: celebrating the young trans person I never got to be

“I knew it all along” — really? How to avoid the hindsight bias

The difference between planning and strategy

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