MediaCat UK covers the media side of the marketing industry. Our aim is to chronicle, celebrate and enable innovation and creativity in media.
Q&A: Paddy Gilmore discusses the science of humour
'To sell a serious product you have to sweeten the pill'... 15.04.2024
Pilot Magazine: How print can provide a sense of discovery
Pilot's Dagny Tepper on big media learning from indie mags... 12.04.2024
illy partners with Feels Like to launch e-commerce platform
The rebrand has a focus on sustainability... 12.04.2024
Q&A: Seed uncovers the power of cultivating community
Seed's Joel Menegazzo on the agency's youth communities project... 10.04.2024
WPP and Google Cloud join forces for gen AI marketing
The collaboration was announced at Google Cloud Next... 09.04.2024
Global Connected Packaging Summit returns in 2024
The one-day virtual conference is free to attend... 09.04.2024
#NotAprilFools sheds light on women’s health stats
The campaign is from Sister Circle and Droga5 London... 03.04.2024
Building trust in driverless cars with Hyundai’s robotaxi
The car became the first autonomous vehicle to ace its driving test... 03.04.2024
Q&A: Tactical’s Mike Khouri on shaping new worlds through XR
'Social media and media are incredibly chaotic right now'... 25.03.2024
Ogilvy UK wins Molson Coors account
Ogilvy UK takes over from Havas... 25.03.2024
Talking comedy with CMO of Boots, Pete Markey
'Improv has brought me much-needed levity to certain work situations'... 25.03.2024
Oatly appoints Jellyfish as global media partner
Jellyfish takes over from PHD... 21.03.2024
WARC ranks Dove as top brand in the world
Mindshare New York was the top agency and WPP the top holding company... 19.03.2024
UCL turns Parkinson’s tremors into music
The Tremors vs. Tremors project focuses on how Parkinson's affects each person differently... 15.03.2024
Representation in campaigns a key priority for creators
A new report from Amplify and SevenSix Agency highlight what creators need... 14.03.2024
MRS 2024: AI should be a ‘no brainer’
The conference explored the theme of Applied Transformation... 13.03.2024
Have marketers forgotten how to be funny?
A client walked into a bar...... 11.03.2024
Q&A: MoneySuperMarket, UM and CALM on the taboo of money
Giving consumers and brands the resources to have difficult conversations... 11.03.2024
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