MediaCat UK covers the media side of the marketing industry. Our aim is to chronicle, celebrate and enable innovation and creativity in media.
LADbible Group joins Ogilvy UK’s ‘Say Maaate to a Mate’ campaign
The campaign has already reached over 6 million of #Maaate’s target audience via LADbible Group’... 10.08.2023
Pixel Artworks to launch world first mixed reality experience using 8th Wall WebAR platform and Unreal Engine
‘The Butterfly Trail’ allows visitors to release magical, digital butterflies from their chrysal... 10.08.2023
Wavemaker UK and Department for Business and Trade help British SMEs make it ‘Big in America’
The filming follows the companies on their export journey, from their factories and offices in the U... 03.08.2023
Channel 4.0 launches first branded series and e-commerce campaign with e.l.f.
'Ready or Not?!' sees content creator Adeola Patronne and special guests expressing their true selve... 03.08.2023
Wavemaker evolves client leadership across Fast Growth, B2B and Consultancy Practices
The operation will be led by the three Global Client Presidents Alastair Bannerman, Anna Hickey and ... 03.08.2023
Gü builds on indie cinema success through the partnership with Pop Up Screens
Following the success of its first-ever cinema campaign, dessert brand Gü expands into outdoor cine... 01.08.2023
UK Consumer Confidence fell for the first time since January
The monthly UK Consumer Confidence Barometer (CCB), undertaken by GfK, slumped by 6 points to -30 in... 25.07.2023
50 of the world’s greatest playwrights to auction their work to raise money for refugee artists
Good Chance Theatre presents 'Out of the Margins' hosted by The Auction Collective in collaboration ... 25.07.2023
Yahoo appoints Tressie Lieberman as Chief Marketing Officer
Joining from Chipotle, the veteran will lead Yahoo's marketing strategy and operations globally... 21.07.2023
Holy Moly claims the crown of Colombia’s Purest Export
The guacamole brand new campaign, in partnership with Insiders, aims to subvert drug culture and the... 20.07.2023
Wavemaker names Premjeet Sodhi as Global Head of Measurement and Analytics
Sodhi joins Wavemaker’s global Consultancy which supports clients in adopting future-proofed marke... 18.07.2023
Fans can ‘Own The Zone’ at the FIFA Women’s World Cup 2023
The first new category of sports game that uses real time live game data from FIFA... 18.07.2023
ramarketing announces North American expansion
Already well established in Europe, the Toronto office underlines the agency’s position as a leadi... 17.07.2023
Index launch to shake up how Gen Z research is conducted
Imagen Index allows agencies and brands to reach Gen Z within minutes helping to inform marketing st... 17.07.2023
Plastic-free chewing gum: Milliways’s latest activation around Barbie movie
The brand's OOO campaign aims to educate fans and followers on the amount of plastic contained in mo... 17.07.2023
Cameron Worth: reimagining retail, connecting with customers
SharpEnd's founder discusses connected experiences and products... 17.07.2023
Four favourite books: Stu Hallybone
Creators With Purpose's Stu challenging ADHD with audio and illustrations ... 14.07.2023
Waste less, grow more: Investis Digital (iDX) calls for marketing industry to reduce alarming digital waste levels
iDX Study indicates disconnected MarTech and AdTech strategies are resulting in significant financia... 13.07.2023
MediaCat Magazine is the best bits of MediaCat UK distilled in a free fortnightly newsletter. Register to receive the sharpest insights, freshest inspiration and most candid commentary about the media side of the marketing industry in your inbox.
This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.
This website uses Google Analytics to collect anonymous information such as the number of visitors to the site, and the most popular pages.
Keeping this cookie enabled helps us to improve our website.
Cookies that gather information about your browsing habits. They remember that you have visited a website and, in order to provide you with ads that are more relevant, share this information with other organisations, such as advertisers and platforms on which we advertise. Examples: Twitter, LinkedIn and Facebook.
Without these cookies, online advertisements you see will be less relevant to you and your interests.
More information about our Cookie Policy