MediaCat UK covers the media side of the marketing industry. Our aim is to chronicle, celebrate and enable innovation and creativity in media.
Burger King gets dolled up to the nineties
The company’s rebrand, the first one in 20 years, takes it back to its 1990s identity... 20.01.2021
YouGov data reveals support for new national lockdown
Research shows majority favour the new restrictions ... 19.01.2021
European deliveries a bridge too far after Brexit
Unravelling Brexit red tape to get the smooth flow of goods going again may take some time... 18.01.2021
Marks & Spencer’s Jaeger-bomb
Retailer buys Jaeger brand to bolster transformation programme... 15.01.2021
WhatsApp gets the message
Wary of WhatsApp's changes to its privacy policy, many users move to rival platforms... 14.01.2021
Ecommerce’s sharp climb masks retail woe
2020 sees worst annual change in retailers' performance despite strong online sales growth... 13.01.2021
Google launches AR makeup tool
The tech giant will partner with Perfect Corp and ModiFace to provide AR integration through front-f... 12.01.2021
All for one and one for all
How companies responded to the global pandemic has created a seismic shift in what customers perceiv... 30.11.2020
Can retailers deliver this Christmas?
Christmas scramble as second wave of COVID-19 drives consumers online-only ... 30.11.2020
Building on experiences for future generations
Nationwide Building Society is adding personal recollections of customers’ reactions to the corona... 26.10.2020
Rock n roll returns to Carnaby
The Rolling Stones return to their 60s roots with their own retail outlet... 26.10.2020
Swearing by brand activism
Some may question the legitimacy of corporates getting involved in social issues but there’s no de... 26.10.2020
A catalogue of disaster?
Argos is to stop printing its iconic catalogue after nearly 50 years but is this a backwards step fo... 26.10.2020
eSports becomes a major contender
Stadia may be opening up and tournaments tentatively taking place but the rise in eSports seems undi... 20.10.2020
No news is bad news
Whether it’s on social media, review sites or companies’ own webpages, there is no stopping a co... 14.09.2020
Social advertising dilemma
The campaign for Facebook to review its policies has demonstrated that all social media platforms ha... 04.09.2020
Will Buy Now, Pay Later schemes save the economy?
Buy now, pay later become an important tool for retailers to stimulate commerce during and after loc... 03.09.2020
Brand activism must translate into brand action
Activists and the public alike will be waiting for real action to take place, sooner rather than lat... 03.09.2020
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