Insights


News

AI shopping agents prefer bot-written copy, study finds

Interviews

MediaChat: Rachel Coffey, Initiative UK

News

Gen Z uses Facebook more than TikTok

News

AI summaries are affecting email clicks, according to study

News

Gen X to lead global spending in 2025

Interviews

Havas and the human experience of media

News

WPP pins hopes on AI as profit plummets

News

‘The pace of change is slowing’: What Ofcom’s report really says about media habits

Interviews

Agency Pay: ‘The market needs to move together’

News

Meta turns AI into revenue, not just hype

News

Online Safety Act exacerbates publishers’ ‘dark traffic’ problem

News

Spotify CEO ‘unhappy’ with ads business

News

In-car ads deliver 3X brand uplift, says LeadStory

News

Streaming’s most reliable audience can’t read yet

Insights

Publishers paying the price for Google’s metamorphosis

News

UK adults spend 61 minutes per day consuming news

Insights

Will ‘hedged gardens’ save publishers?

News

Influencer marketing: Posts, not personality, drive purchase intent

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