Media


News

Search suffers as marketers anticipate pinch

News

Nielsen adds CTV coverage to Ad Intel in the UK

News

Influencers can move markets — but not for long

News

Geographic data and planning in the AI age

Interviews

‘Programmatic is shifting from real-time bidding to real-time predictions’

News

Ad formats (July 2025): LinkedIn, Lyft, Disney+ and more…

News

Podcasting is monetising without you

Technology

The algorithmic era: the business algorithm

News

John Lewis Partnership expands its retail media offering

News

Sir Martin Sorrell: ‘Clients have surrendered too much control’

Perspectives

Subscriptions overtake display ads: ‘good news for media buyers’

News

Study: Ads erode creator influence

Perspectives

Media Inc: Second comings

Perspectives

An argument for the Long-Tail Lion

News

Reddit leans into authenticity with new ad product

News

Channel 4, ITV and Sky ad marketplace to make TV ‘more future-fit’

News

McDonald’s urged to cancel Snapchat promo 

Case Studies

Combining global and local creators boosted Mentos’ Fortnite Fizzooka

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