MediaCat

We’re open for business

MediaCat, 12.06.2025

McDonald’s urged to cancel Snapchat promo 

Svilena Keane, 12.06.2025

Combining global and local creators boosted Mentos’ Fortnite Fizzooka

Svilena Keane, 12.06.2025

Media opportunities: vertical/micro dramas

Natasha Randhawa, 12.06.2025
All Latest »

Combining global and local creators boosted Mentos’ Fortnite Fizzooka

Svilena Keane, 12.06.2025

Sacrifice for frequency

James Swift, 11.06.2025

Cuckoo in the nest: Apple and China’s lesson for holdcos

Nick Manning, 09.06.2025

The media mindset of modern luxury

Elliot Wright, 09.06.2025
All Insights »

Sacrifice for frequency

James Swift, 11.06.2025

Cuckoo in the nest: Apple and China’s lesson for holdcos

Nick Manning, 09.06.2025

How AI planned my summer vacation

Svilena Keane, 29.05.2025

Media Inc: new rules of the deal

Damian Ryan, 22.05.2025
All Perspectives »

Theme of the Month: Kill your idols

Last year Musk entered the Guinness World Records after losing $182bn of his personal wealth. So this month we discuss idols. They’re defined as ‘objects of extreme devotion’, but what use are they to us in this day and age? Can they ever be a good thing? For March our contributors explore this theme.

Thanks to Hannah Crawford of MassiveMusic for this month's playlist
Spotify List
Experiences

Why blindly following professional idols can be bad for business

Amy Ramage 22.03.2023
Social Impact

The growing pains of Girl Power

Natasha Randhawa 21.03.2023
Insights

Turning the volume up on audio deepfakes

Pierre Carnet 20.03.2023
Social Impact

Truly yours, your biggest fan, Stan

Emily Rich 15.03.2023
Social Impact

Allyship isn’t about ‘making friends’

Jinan Younis 15.03.2023
Experiences

What brands can learn from Andrew Tate

Emelina Nyqvist 15.03.2023
Insights

Startup brands need to kill mindless data worship

Kate Knowles 14.03.2023
Transformation

Will 2023 see the first AI generated number 1 single?

Daniel Hardwick 13.03.2023
Stories

How iconic British brand Chewits has stood the test of time

Kim Lau 09.03.2023
Social Impact

Under de-influence. Q&A with We Are Social’s Andrea Lombardi

Andrea Buzzi 08.03.2023
Experiences

A step-by-step guide to killing your idols

Ben Kay 06.03.2023
Insights

Idols don’t just appear, they are created!

Jesper Norgaard 06.03.2023
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