Theme of the Month: The Year Of AI

Is this the year of AI? And honestly, does the average person even care about AI, or is it just the latest thing that brands and marketers are obsessing over? How will it make our lives genuinely better, in both the long- and short-term?

For January 2024 we explored this theme. And, as ever, we have a playlist to go with the theme. Enjoy.

Thanks to our Editor, Mike Piggott, for this month's playlist

Spotify List

Technology

Theme of the Month: The Year Of AI

AI and fashion: from Midjourney to Vogue Portugal

Q&A: Unilever’s data, digital and AI journey

Can AI power the client-agency relationship?

3 areas of marketing AI will change

Three ways AI tech is commercialising connection

Embracing small-scale AI innovations can lead to B2B success

If AI took over making marketing decisions, would anyone notice?

What role should brands play in the year of AI?

By adding real value, we can break AI inertia

How AI influencers are carving space in the creator economy

‘Slightly’: a terrifying word for marketers

AI: a leap forward or a deal with the devil?

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‘Programmatic is shifting from real-time bidding to real-time predictions’

GLP-1s & consumption habits: ‘Humans are motivated by more than sensory pleasure’

Ad formats (July 2025): LinkedIn, Lyft, Disney+ and more…

‘Cleaning generates a surprising amount of engagement online’

‘Programmatic is shifting from real-time bidding to real-time predictions’

GLP-1s & consumption habits: ‘Humans are motivated by more than sensory pleasure’

IAB standardises gaming ad measurement

Amazon conversions rise 2.2X when sellers look beyond age

GLP-1s & consumption habits: ‘Humans are motivated by more than sensory pleasure’

Cannes, scams and lasting change

Subscriptions overtake display ads: ‘good news for media buyers’

Media Inc: Second comings

Theme of the Month: The Year Of AI

AI and fashion: from Midjourney to Vogue Portugal

Q&A: Unilever’s data, digital and AI journey

Can AI power the client-agency relationship?

3 areas of marketing AI will change

Three ways AI tech is commercialising connection

Embracing small-scale AI innovations can lead to B2B success

If AI took over making marketing decisions, would anyone notice?

What role should brands play in the year of AI?

By adding real value, we can break AI inertia

How AI influencers are carving space in the creator economy

‘Slightly’: a terrifying word for marketers

AI: a leap forward or a deal with the devil?

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