Morag Cuddeford-Jones, Author at MediaCat UK

Morag Cuddeford-Jones

Morag Cuddeford-Jones has been a marketing journalist and editor for 20 years but is still trying to convince herself that she doesn’t look it. Writing for well known national publications as well as contributing to broadcast media and industry specific reports, she came to journalism after a brief flirtation with the music and entertainment industry which ended when she discovered her passionate dislike of any tunes not produced in 1985. Morag has consulted with the censhare marketing team for almost a year now, is the editor of Catalyst, a global marketing magazine, and acts as an editorial consultant for blue chip brands, consultancies and publications.

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The grit in the oyster

Eve Sleep’s CEO Cheryl Calverley on why she’s always looking to shake up the status quo... 30.11.2021

The era of adaptation

Nielsen’s latest report urges companies to listen to the changes in the post-pandemic marketplace,... 10.05.2021

Ad growth brings light at the end of the pandemic tunnel

Latest growth predictions from WARC and the Advertising Association are cause for optimism... 06.05.2021

Marrying maths and magic

Wolff Olins CEO Sairah Ashman has dug into the secret formula for building brand – and self.... 10.02.2021

Delving into the Deepfake

Synthetic media has a wealth of opportunities for brands but the concept itself is also in need of a... 16.12.2020

Consumers need help to feel charitable

In periods of personal financial uncertainty, discretionary spend and charitable giving are often hi... 16.11.2020

The great escape

Founder of The Barber Shop, co-chair of The Alliance of Independent Agencies, board member for the E... 16.11.2020

A sporting chance

Marissa Pace, CMO of World Rugby, explains how she is translating her passion for the sport for a ne... 20.10.2020

Changing channels

Channel 4’s CMO, Zaid Al-Qassab, on constantly seeking fresh perspectives.... 03.09.2020

Make it personal

For bricks and mortar to succeed, retailers have to deliver memorable experiences that can only be f... 03.09.2020

Beyond empowerment: the nuances of women’s representation in media

1 in 10 readers dodge paywalls

Pop-up ads ‘ideal’ for distracted audiences, says study

Distinctive assets lower ‘attention memory threshold’, finds VCCP Media

Beyond empowerment: the nuances of women’s representation in media

1 in 10 readers dodge paywalls

Distinctive assets lower ‘attention memory threshold’, finds VCCP Media

AI Overviews reduce clicks by ‘up to 66%’

Beyond empowerment: the nuances of women’s representation in media

Why TV advertising is not a risky business

The Trade Desk’s open-web forecast

PMax: a step in the right direction but a long way to go

Morag Cuddeford-Jones

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