Brands


News

Airbnb CEO: The holy grail is to be like Netflix 

Case Studies

Rare Beauty, sniffable billboards and collapsing funnels

Interviews

‘Cleaning generates a surprising amount of engagement online’

Interviews

‘We’re experimenting with less unhinged content’

Interviews

‘The CMO needs to become multilingual’

News

Is Netflix making news buyable again?

Perspectives

How AI planned my summer vacation

Features

Ask Faris

Perspectives

Unlikely sports sponsorships: never mind the b******s

Case Studies

Klarna wants to own the moment before you buy

News

Google infuses AI ‘into every step of marketing process’

News

P&G: Media budget won’t shift to trade promos 

News

Unilever reiterates need for creators in ‘every zip code’

Trends

Superfan apps: the antidote to social media cynicism?

Interviews

Why creators’ stock is up while social media’s is down

Insights

Quail eggs up 126%: ITV’s branded entertainment study

Perspectives

Enlisting the influencer army

Case Studies

Don Julio discovers golden hour for targeting Ibiza-bound flyers

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